Supervisor, Social Media & Influencer
SUPERVISOR, SOCIAL MEDIA & INFLUENCER
PRotein
We seek a highly skilled and strategic Supervisor, Social Media & Influencer to join our growing social media team. This role is pivotal in crafting and executing innovative social media and influencer strategies that align with our client’s business goals, enhance brand awareness, and foster engagement with key audiences. The ideal candidate will have a strong background in social media management, content creation, and data-driven strategy. You are on-trend in the social and digital space, having your fingers on the pulse of the rapidly evolving social/digital ecosystem and guidelines for the health industry. You are laser-focused on delivering measurable business solutions for clients.
Social Media
Develop data-driven, platform-specific social media strategies that support broader brand and business goals
Identify emerging social trends and translate them into brand-relevant opportunities
Craft social playbooks and strategic POVs for clients and internal teams
Create paid social media recommendations and strategies
Collaborate with the VP of Social & Influencer to build out team processes for the Social Studio
Assist in managing partnerships with paid media vendors or agencies
Content Creation
Ability to research and write/advise on copy for client and Calcium+Company social media accounts
Guide content calendars and community management frameworks
Partner with Art, Copy, Editorial, and Production teams to brief, optimize, and refine content for organic and paid campaigns
Provide strategic guidance on content performance and audience engagement patterns
Influencer
Lead the execution of influencer marketing initiatives, including creator identification, briefing, contracting, content co-creation, and performance tracking
Collaborate on influencer strategy aligned with brand objectives and content needs
Maintain active relationships with creators and influencer platforms to vet talent and negotiate scope
Ensure influencer programs adhere to all regulatory and brand guidelines
Track the performance of influencer content and prepare wrap reports with insights and optimization suggestions
- 4–5 years of social media and influencer strategy experience, ideally in an agency or integrated marketing environment
- Ability to think critically and strategically
- Extensive knowledge of paid/organic social mechanics across Meta, LinkedIn, Reddit, TikTok, and emerging platforms
- Demonstrated experience turning insights into content briefs or creative direction and leading kickoffs with cross-functional teams
- Strong knowledge of platform analytics tools and social monitoring platforms (e.g., Brandwatch, Meta Business Manager, TikTok Ads, etc.)
- Experience executing all aspects of a paid social media campaign, including targeting recommendations, platform selection, ad type selection, placing ads, and optimizing for performance
- Ability to educate clients on compliance rules and the FDA and FTC regulations guiding social media and influencer efforts in highly regulated industries
- Excellent verbal/written communication and client presentation skills
- Team player with a growth mindset and ability to manage shifting priorities
- Ability to work independently, be self-directed, and demonstrate initiative
- Strong organizational and time management skills
- Experience working in the pharmaceutical/healthcare industry or other highly regulated spaces
About Calcium+Company
Calcium+Company is redefining what it means to be a modern health communications group. Award-winning and innovation-driven, we specialize in nourishing brands and companies across their entire lifecycle — and we do it through a dynamic structure of specialized divisions:
- Calcium (healthcare marketing)
- Amino (oncology marketing)
- Vitamin MD (medical communications)
- PRotein (public relations)
- Cobalt (commercial planning and market access)
Central to our success is our Integrated Strategy Group, where brand, medical, and engagement strategies come together, powered by behavioral science and data analytics.
We’re proud of the work we do, but we’re just as proud of the culture we’ve built. Calcium+Company was recently named one of MM+M’s 2024 Best Places to Work, reflecting the authentic, supportive, and inspiring environment in which our team thrives.
Led by CEO Judy Capano and Group President Greg Lewis, we are a company where you can build extraordinary campaigns and a nourishing career.
If you’re passionate about making a real difference through creativity, strategy, and collaboration, Calcium+Company may be the place for you.
Benefits & Perks We Offer
- Paid annual vacation, personal and sick time off
- 11 Paid Company Holidays
- Paid Holiday Closure: Agency closed between Christmas and New Years
- Comprehensive health plans, including medical, dental, and vision
- Flexible spending accounts (Healthcare & Dependent)
- Competitive 401(k) investment with company match
- Life & AD&D Insurance
- Commuter Benefits
- Employee Referral Bonus Program
- Employee Assistance Program
- Telemedicine Services
- Voluntary Benefits (Pet Insurance, Identity Theft Protection, Legal Services)
- Summer Fridays
- Emphasis on Social Impact: A variety of specialized employee resource groups (PMCGs), programming and other initiatives.
- Lunch Credit for In-Office Days
- Annual Employee Gatherings & In-Office Events
This position follows a hybrid work model, requiring a minimum of two in-office days per week.
For U.S. Job Seekers, it is the policy of Calcium+Company to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law.
EOE/AA/M/D/V/F.